What We Do
Any business can offer the same products or services as you, but it is your brand that separates your business from your competition. It is vital that you protect your ownership rights in your brand assets during the early stages of your business cycle.
Your ability to protect your brand will impact your ability to grow your business and have the financial security you hope to achieve.
Although copyright protection attaches the moment your original work of authorship, registration can provide additional benefits without a significant investment of time or money.
Trade Secrets Protection
While not the most talked-about form of intellectual property, it is one of the most powerful means of protecting your brand assets. When used correctly, trade secrets are the most cost-effective means of protecting your business's brand assets.
Why Trademark Registration Matters.
Registering a trademark sets the tone for every marketing and branding decision you make in your company. It's never too soon to protect your intellectual property but it can be too late to protect your brand if you wait. You’ve gone through the process of starting a business and establishing your brand. Don’t you want to make sure you protect your business from people who may want to profit off of your hard work?
Why Copyright Registration Matters.
If your business creates or uses any original works of authorship, such as songs, artwork, writing, or software, you need to understand your rights when it comes to how you can use those materials to avoid potential infringement. Knowledge of these things not only protects your business from people who may want to profit off of your hard work, but it protects you from trampling over the rights of someone else.
Trade Secrets Are The Most Underutilized Forms of IP Protection
Although trade secrets are one of the most economical means of protecting your intellectual property (i.e. no registration or fees required), it is often the most overlooked form of protection. Let us help you developed a plan that fits your business and protects your IP assets.